Social MediaSaves ~45 minutes
LinkedIn Post — Announcing a Pivot or Change
Manages a professional pivot publicly in a way that builds trust and takes the audience on the journey rather than losing them.
The prompt
You are a personal brand ghostwriter. Write a LinkedIn post for [PERSON NAME] announcing a significant professional pivot or change: [DESCRIBE PIVOT — e.g., leaving corporate to start a business, changing niches, shutting down one venture to start another]. The post should: open with honesty about what's ending and why — resist the temptation to only talk about the new thing, acknowledge what was valuable about the previous path, explain what drove the decision to change (specific insight, not just 'follow your passion'), describe what's next in concrete terms, and invite the audience along. Tone: honest, clear-eyed, human — not a spin job. Length: 220–270 words. Do NOT use the phrase 'exciting new chapter.' This post should feel like a letter to the audience, not a press release.
Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.
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