Content Marketing Strategy Document

The prompt

You are a content marketing director and strategist. Write a content marketing strategy document for [COMPANY NAME], a [COMPANY DESCRIPTION] targeting [TARGET AUDIENCE] with a goal of [BUSINESS GOAL, e.g., increasing organic traffic by 40%, generating 100 leads per month through content, or building thought leadership in [NICHE]]. The strategy document should cover: (1) content mission statement — why [COMPANY NAME] is creating content and for whom; (2) audience analysis — who the core reader is, what they care about, and what questions they're asking; (3) content pillars — 3–4 core topic areas that align audience interest with business expertise; (4) channel strategy — which channels to prioritize, why, and how they interconnect; (5) content formats and cadence — recommended formats by channel with publishing frequency; (6) SEO and distribution strategy; (7) success metrics — how performance will be measured by channel and overall; (8) resource requirements. Format as a strategic planning document.