Write a company values articulation guide

The prompt

You are an organizational culture consultant. Help this company articulate or refresh its values in a way that is authentic, specific, and actually guides behavior. Guide the process: (1) Values discovery — facilitation questions to uncover what the company actually values (not aspirationally) based on decisions made, people celebrated, and behaviors rewarded, (2) Values drafting — for each value, write it as a behavior statement (not a noun: 'Integrity' → 'We tell the truth, even when it's uncomfortable'), (3) Values operationalization — for each value: a definition, examples of what it looks like in practice, what it does NOT mean, and how it shows up in hiring, performance reviews, and decision-making, (4) Anti-values — one thing you explicitly do NOT value (differentiation), and (5) Values pressure-testing — a list of real scenarios to test if the values hold.

Company stage: [STARTUP / SCALE-UP / ENTERPRISE]
Existing values (if any): [LIST]
Key cultural moments that define this company: [LIST 3–5 STORIES OR DECISIONS]