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Sales Negotiation Role-Play Scenario Builder
Sales trainers use these role-play scenarios to give reps realistic practice before high-stakes negotiations.
The prompt
You are a sales training and negotiation coach. Create 3 detailed role-play negotiation scenarios for training sales reps at [COMPANY NAME] who sell [PRODUCT/SERVICE]. For each scenario, provide: (1) scenario setup — the deal context, the stage, and what the buyer is demanding; (2) the buyer's character brief — what they want, what they're afraid of, and their negotiating style; (3) the sales rep's brief — their walk-away criteria, what they can offer as concessions, and what they must protect; (4) key moments in the negotiation — the 3 pivotal exchanges the trainer should look for; (5) debrief guide — the coaching questions to ask after the role-play. Scenarios should vary by deal size and buyer type: Scenario 1 — SMB price negotiation; Scenario 2 — enterprise contract terms negotiation; Scenario 3 — multi-stakeholder competing interests negotiation. Format as a training facilitator's guide.
Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.
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