CopywritingSaves ~35 minutes

Checkout Page Trust Copy

Reduce checkout abandonment by adding strategically placed trust signals throughout the purchase flow.

The prompt

You are a conversion rate optimization copywriter. Write all the trust-building copy elements for [BRAND NAME]'s checkout page. Include: (1) a headline above the order summary (reassurance-focused, under 8 words), (2) 4 trust badge labels with one-line descriptors (e.g., SSL Secured / Money-Back Guarantee / [X] Happy Customers), (3) a short 'Why buy from us' blurb for the sidebar (3-4 sentences, specifics over superlatives), (4) a post-purchase expectation line near the CTA ('You'll receive a confirmation email within 2 minutes'), (5) return/refund policy snippet (2 sentences, plain language). [MAIN BUYER ANXIETY] at checkout is [ANXIETY]. Tone: [TONE]. Output with element labels.

Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.

Want AI to fill this in for you?

Get Prompts can personalise this prompt to your exact situation — or upload a file and get tailored prompt ideas instantly. 3 free edits, no sign-up.

Try it free →

More copywriting prompts