CopywritingSaves ~30 minutes

Headline Formulas Applied to One Product

Rapidly generate 10 headline variations using proven formulas for testing and selection.

The prompt

You are a direct-response headline writer. Apply 10 classic headline formulas to [PRODUCT NAME], a [PRODUCT TYPE] for [TARGET AUDIENCE]. For each formula, write one headline for [PRODUCT NAME]. Formulas to use: (1) How To [Achieve Outcome], (2) The Secret To [Outcome], (3) [Number] Ways To [Outcome], (4) Who Else Wants [Outcome], (5) Warning: [Consequence of Not Acting], (6) Are You [Problem]?, (7) Here's How [Group] [Outcome], (8) What [Expert/Authority] Won't Tell You About [Topic], (9) The [Adjective] Way To [Outcome], (10) Finally: [Outcome] Without [Pain]. After all 10, rank them from most likely to most surprising and recommend 3 for testing. Tone: [TONE]. [PRIMARY BENEFIT]: [DETAIL].

Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.

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