CopywritingSaves ~25 minutes
Landing Page Subheadline That Does Heavy Lifting
Test and improve a landing page subheadline with 10 strategic variations across four conversion angles.
The prompt
You are a landing page conversion copywriter. Write 10 subheadline variations for [PRODUCT NAME]'s landing page. The hero headline is: '[CURRENT HEADLINE]'. The subheadline should expand on the headline by: adding specificity, naming who it's for, quantifying the outcome, or addressing the most common skepticism. Write 10 variations, each under 30 words. Group them: 3 that add specificity, 3 that qualify the audience, 2 that quantify benefit, 2 that address an objection. After the list, recommend the top 2 based on how well they complement the existing headline and convert a first-time visitor. [PRODUCT DETAILS]: [DETAILS]. Tone: [TONE]. Output in grouped format.
Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.
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