CopywritingSaves ~45 minutes

Product Launch Announcement Email Copy

Write a launch announcement email that turns waitlist or subscriber excitement into day-one purchases.

The prompt

You are a product launch copywriter. Write the official launch announcement email for [PRODUCT NAME] being sent to [AUDIENCE: e.g., waitlist / existing customers / newsletter subscribers]. Include: (1) subject line (3 variations: curiosity / direct / excitement), (2) preview text for each, (3) email body: opening hook that rewards them for waiting, 2-sentence product intro, 3 core benefits as bullets, a story or use case in 2 sentences, CTA button copy and surrounding context, a P.S. with a time-sensitive element. Total email body: 200-300 words. [LAUNCH OFFER]: [DETAILS]. [PRODUCT NAME] is [DESCRIPTION]. Tone: celebratory but clear. Output subject lines, preview texts, and body separately.

Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.

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