CopywritingSaves ~35 minutes
Push Notification Copy for App Re-engagement
Reactivate inactive app users with targeted, personalized push notifications across five engagement angles.
The prompt
You are a mobile app copywriter. Write 10 push notification messages for [APP NAME] targeting users who have been inactive for [TIME PERIOD]. Each notification should have: a title (under 40 characters) and body (under 90 characters). Write 2 notifications each for 5 different re-engagement angles: (1) new content available, (2) streak or progress recovery, (3) personalized recommendation, (4) social/community trigger, (5) feature unlock or update. For angle 1 and 3, include a personalization token [USER NAME] or [RELEVANT DATA]. [APP CATEGORY]: [DETAILS]. [PRIMARY USER GOAL]: [GOAL]. Avoid alarm/panic language. Tone: motivating and relevant. Output in a table with columns: Angle, Title, Body.
Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.
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