CopywritingSaves ~30 minutes

Renewal Reminder Email for Annual Subscription

Reduce involuntary churn and build goodwill with a renewal reminder that leads with value delivered.

The prompt

You are a customer retention copywriter. Write a subscription renewal reminder email for [PRODUCT NAME] sent to customers [X] days before their annual plan renews at [PRICE]. The email should: (1) open with a personalized recap of their usage or achievements this year (personalization token: [USAGE DATA PLACEHOLDER]), (2) frame renewal as a continuation of progress, not a sales pitch, (3) list 2-3 improvements added to [PRODUCT NAME] since last year: [LIST IMPROVEMENTS], (4) confirm the renewal date and amount with a link to manage billing, (5) offer a clear path to change plan, downgrade, or cancel if they need to — no hidden options. Subject: 2 options. Body: 150-200 words. Tone: appreciative and transparent.

Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.

Want AI to fill this in for you?

Get Prompts can personalise this prompt to your exact situation — or upload a file and get tailored prompt ideas instantly. 3 free edits, no sign-up.

Try it free →

More copywriting prompts