CopywritingSaves ~25 minutes
Upgrade/Upsell In-App Modal Copy
Convert free plan users to paid at the friction point with motivating, non-punitive upgrade copy.
The prompt
You are a product growth copywriter. Write the in-app upgrade modal copy for [PRODUCT NAME] shown to free plan users when they hit the limit on [FEATURE: e.g., projects / team members / exports]. Include: (1) a modal headline that frames the moment as progress, not a wall (under 10 words), (2) a 2-sentence body explaining what unlocks when they upgrade, (3) the upgrade plan name and key benefit summary (1-2 lines), (4) primary CTA: 'Upgrade to [Plan]' — rewrite this to be outcome-focused, (5) secondary link: 'See all plans' or 'Maybe later.' Keep total copy under 80 words. Tone: encouraging, never shaming. [PLAN PRICE]: [PRICE]. [PLAN TOP BENEFIT]: [BENEFIT]. Output labeled.
Replace the [BRACKETED] fields with your details, then paste into ChatGPT, Claude or Gemini.
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